Constructive Recruitment turned to CP Communications to raise brand awareness in their key industry sectors specifically in the resources, construction and engineering sectors.
Constructive Recruitment is a specialist in recruiting for the construction, engineering and resources sectors throughout Australia and overseas. They have offices in Sydney, Brisbane and Perth providing employers and jobseekers with strategic industry advice and specialist recruitment services.
CPC devised a strategic PR plan to raise Constructive Recruitment’s profile in to ensure that they were recognised as the leading recruitment agency in the resources sector.
CPC developed a number of articles to position Constructive Recruitment as an industry expert in their targeted sectors. These articles were written on topics such as “How to retain staff”, “How to recruit like an expert” and “How to chose the right recruitment agency”.
As a result, Constructive Recruitment has been interviewed by major Australian publications including the The Australian Financial Review, The Age and The Sydney Morning Herald offering their expert comment.
CPC raised Constructive Recruitments profile nationally, specifically in Western Australia and Queensland obtaining coverage in The Australian Financial Review, REIQ Journal, Australian Mining Review, Mining Chronicle, Queensland Business Review, Track and Signal and Property Australia.
“CP Communications provided a strategic approach to PR for Constructive Recruitment. They developed a deep understanding of our business and have achieved fantastic results getting us in publications our target customers read. They are friendly, professional and committed to getting results,” David Marriott, Constructive Recruitment
CP Communications secured over 50 pieces media coverage in a range of publications including:
- The Australian Financial Review
- Australian Anthill
- The REIQ Journal
- Australian Mining Review
- Manufacturers Monthly