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	<title>Thought leadership &#8211; CP Communications</title>
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		<title>Top tips for making a newsworthy story</title>
		<link>https://cpcommunications.com.au/top-tips-for-making-a-newsworthy-story/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=top-tips-for-making-a-newsworthy-story</link>
					<comments>https://cpcommunications.com.au/top-tips-for-making-a-newsworthy-story/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Fri, 21 Sep 2018 00:33:12 +0000</pubDate>
				<category><![CDATA[PR tips]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[Catriona Pollard]]></category>
		<category><![CDATA[human interest]]></category>
		<category><![CDATA[local media]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[newsworthy tips]]></category>
		<category><![CDATA[PR and social media]]></category>
		<category><![CDATA[social media for business]]></category>
		<category><![CDATA[story angles]]></category>
		<category><![CDATA[story telling]]></category>
		<category><![CDATA[target audience]]></category>
		<category><![CDATA[unknown to expert]]></category>
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					<description><![CDATA[<p>Cutting through the noise of today’s media can be a challenge when looking to gain exposure for your story. So [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/top-tips-for-making-a-newsworthy-story/">Top tips for making a newsworthy story</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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			</item>
		<item>
		<title>Article writing is easy when you know how</title>
		<link>https://cpcommunications.com.au/article-writing-pitching/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=article-writing-pitching</link>
					<comments>https://cpcommunications.com.au/article-writing-pitching/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Tue, 14 Aug 2018 05:42:48 +0000</pubDate>
				<category><![CDATA[industry influencer]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[article]]></category>
		<category><![CDATA[article writing]]></category>
		<category><![CDATA[article writing for beginners]]></category>
		<category><![CDATA[article writing tips]]></category>
		<category><![CDATA[Catriona Pollard]]></category>
		<category><![CDATA[how to write an article]]></category>
		<category><![CDATA[media angles]]></category>
		<category><![CDATA[pitch to media]]></category>
		<category><![CDATA[story telling]]></category>
		<category><![CDATA[unknown to expert]]></category>
		<guid isPermaLink="false">https://cpcommunications.com.au/?p=3166</guid>

					<description><![CDATA[<p>Articles are an excellent way to get media coverage for you or your business. Although, writing the article alone will [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/article-writing-pitching/">Article writing is easy when you know how</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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			</item>
		<item>
		<title>The power of digital detox</title>
		<link>https://cpcommunications.com.au/power-digital-detox/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=power-digital-detox</link>
					<comments>https://cpcommunications.com.au/power-digital-detox/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Thu, 26 Jul 2018 01:21:10 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[industry influencer]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[Catriona Pollard]]></category>
		<category><![CDATA[detox]]></category>
		<category><![CDATA[digital detox]]></category>
		<category><![CDATA[from unknown to expert]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[technology]]></category>
		<guid isPermaLink="false">https://cpcommunications.com.au/?p=3156</guid>

					<description><![CDATA[<p>My business is largely reliant on the internet, this making digital detox’s impossible for me for at least 5 days out [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/power-digital-detox/">The power of digital detox</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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			</item>
		<item>
		<title>Why you should be taking the time out to play</title>
		<link>https://cpcommunications.com.au/taking-time-play/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=taking-time-play</link>
					<comments>https://cpcommunications.com.au/taking-time-play/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Wed, 09 May 2018 04:53:18 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[industry influencer]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[break]]></category>
		<category><![CDATA[busy]]></category>
		<category><![CDATA[Catriona Pollard]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[from unknown to expert]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[healthy mind]]></category>
		<category><![CDATA[mind]]></category>
		<category><![CDATA[play]]></category>
		<category><![CDATA[reconnect]]></category>
		<category><![CDATA[stress]]></category>
		<guid isPermaLink="false">https://cpcommunications.com.au/?p=3111</guid>

					<description><![CDATA[<p>Life and business can get a little hectic at times, especially when you’re drowning in emails and messages and feel [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/taking-time-play/">Why you should be taking the time out to play</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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			</item>
		<item>
		<title>How to start a blog</title>
		<link>https://cpcommunications.com.au/how-to-start-a-blog/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-to-start-a-blog</link>
					<comments>https://cpcommunications.com.au/how-to-start-a-blog/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Wed, 18 Apr 2018 00:26:50 +0000</pubDate>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[Catriona Pollard]]></category>
		<category><![CDATA[effective blog tips]]></category>
		<category><![CDATA[expertise story]]></category>
		<category><![CDATA[from unknown to expert]]></category>
		<guid isPermaLink="false">https://cpcommunications.com.au/?p=3105</guid>

					<description><![CDATA[<p>If you want to be seen as an industry expert or thought leader, a great way to boost your profile is to [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/how-to-start-a-blog/">How to start a blog</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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			</item>
		<item>
		<title>5 ways to bounce back from work or life rejection</title>
		<link>https://cpcommunications.com.au/5-ways-to-bounce-back-from-work-or-life-rejection/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=5-ways-to-bounce-back-from-work-or-life-rejection</link>
					<comments>https://cpcommunications.com.au/5-ways-to-bounce-back-from-work-or-life-rejection/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Mon, 16 Oct 2017 23:00:51 +0000</pubDate>
				<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[opportunities]]></category>
		<category><![CDATA[overcoming adversity]]></category>
		<category><![CDATA[rejection]]></category>
		<category><![CDATA[thought leadership]]></category>
		<guid isPermaLink="false">https://cpcommunications.com.au/?p=3020</guid>

					<description><![CDATA[<p>Everyone experiences rejection at some point in their lives. Sometimes the disappointment and frustration from rejection can make us forget [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/5-ways-to-bounce-back-from-work-or-life-rejection/">5 ways to bounce back from work or life rejection</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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			</item>
		<item>
		<title>5 business leaders who have developed amazing personal brands</title>
		<link>https://cpcommunications.com.au/5-business-leaders-developed-amazing-personal-brands/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=5-business-leaders-developed-amazing-personal-brands</link>
					<comments>https://cpcommunications.com.au/5-business-leaders-developed-amazing-personal-brands/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Tue, 22 Aug 2017 00:00:14 +0000</pubDate>
				<category><![CDATA[industry influencer]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[business leader]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[influencer]]></category>
		<category><![CDATA[Janine Allis]]></category>
		<category><![CDATA[Logan Green]]></category>
		<category><![CDATA[Michelle Obama]]></category>
		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[Richard Branson]]></category>
		<category><![CDATA[Sheryl Sandberg]]></category>
		<guid isPermaLink="false">http://localhost/E1523/?p=2994</guid>

					<description><![CDATA[<p>Understanding your personal brand means you understand your value and quality as an individual and business leader. As a leader [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/5-business-leaders-developed-amazing-personal-brands/">5 business leaders who have developed amazing personal brands</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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			</item>
		<item>
		<title>Find new opportunities with a stronger reputation</title>
		<link>https://cpcommunications.com.au/find-new-opportunities-stronger-reputation/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=find-new-opportunities-stronger-reputation</link>
					<comments>https://cpcommunications.com.au/find-new-opportunities-stronger-reputation/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Tue, 25 Jul 2017 00:00:00 +0000</pubDate>
				<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[finding opportunities]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[relationships]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[thought leadership]]></category>
		<guid isPermaLink="false">http://localhost/E1523/?p=2971</guid>

					<description><![CDATA[<p>Your reputation is the most important asset of any business professional. Opportunities present themselves to you if you’ve developed a [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/find-new-opportunities-stronger-reputation/">Find new opportunities with a stronger reputation</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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			</item>
		<item>
		<title>What you can learn from ancient storytelling</title>
		<link>https://cpcommunications.com.au/what-you-can-learn-from-ancient-storytelling/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-you-can-learn-from-ancient-storytelling</link>
					<comments>https://cpcommunications.com.au/what-you-can-learn-from-ancient-storytelling/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Tue, 11 Apr 2017 00:00:29 +0000</pubDate>
				<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[Auntie Julie Freeman]]></category>
		<category><![CDATA[indigenous culture]]></category>
		<category><![CDATA[storytelling]]></category>
		<category><![CDATA[thought leader]]></category>
		<category><![CDATA[Waratah creation story]]></category>
		<guid isPermaLink="false">http://localhost/E1523/?p=2930</guid>

					<description><![CDATA[<p>As an entrepreneur and thought leader it’s critical you know how tell your story. It’s through storytelling that we connect [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/what-you-can-learn-from-ancient-storytelling/">What you can learn from ancient storytelling</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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			</item>
		<item>
		<title>Sharing your expertise story can transform your business</title>
		<link>https://cpcommunications.com.au/sharing-expertise-story/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=sharing-expertise-story</link>
					<comments>https://cpcommunications.com.au/sharing-expertise-story/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Mon, 14 Nov 2016 06:27:14 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[PR tips]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[Catriona Pollard]]></category>
		<category><![CDATA[expertise story]]></category>
		<category><![CDATA[from unknown to expert]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[storytelling]]></category>
		<guid isPermaLink="false">http://localhost/E1523/?p=2806</guid>

					<description><![CDATA[<p>Your personal brand is crucial to your success and your business’ success and one way to build your personal brand is [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/sharing-expertise-story/">Sharing your expertise story can transform your business</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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		<item>
		<title>How to become an influencer in your industry</title>
		<link>https://cpcommunications.com.au/how-to-become-an-influencer-in-your-industry/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-to-become-an-influencer-in-your-industry</link>
					<comments>https://cpcommunications.com.au/how-to-become-an-influencer-in-your-industry/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Tue, 12 Jul 2016 00:00:42 +0000</pubDate>
				<category><![CDATA[PR tips]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[Catriona Pollard]]></category>
		<category><![CDATA[connecting]]></category>
		<category><![CDATA[from unknown to expert]]></category>
		<category><![CDATA[industry influencer]]></category>
		<category><![CDATA[influencer]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[personal branding secret weapon]]></category>
		<category><![CDATA[reputation]]></category>
		<guid isPermaLink="false">http://localhost/E1523/?p=2668</guid>

					<description><![CDATA[<p>Being an industry influencer can offer rewarding qualities, both personally and professionally; whether it’s for promotional purposes, growing your business or establishing [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/how-to-become-an-influencer-in-your-industry/">How to become an influencer in your industry</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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		<item>
		<title>4 essential tips to conquer a TV interview</title>
		<link>https://cpcommunications.com.au/4-essential-tips-to-conquer-a-tv-interview/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=4-essential-tips-to-conquer-a-tv-interview</link>
					<comments>https://cpcommunications.com.au/4-essential-tips-to-conquer-a-tv-interview/#respond</comments>
		
		<dc:creator><![CDATA[Catriona Pollard]]></dc:creator>
		<pubDate>Mon, 02 May 2016 23:24:54 +0000</pubDate>
				<category><![CDATA[PR tips]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[Catriona Pollard]]></category>
		<category><![CDATA[from unknown to expert]]></category>
		<category><![CDATA[interview tips]]></category>
		<category><![CDATA[Media Interview]]></category>
		<category><![CDATA[spokesperson]]></category>
		<category><![CDATA[televison interview]]></category>
		<category><![CDATA[tv]]></category>
		<category><![CDATA[tv interview]]></category>
		<guid isPermaLink="false">http://localhost/E1523/?p=2616</guid>

					<description><![CDATA[<p>A television interview can help give you and your business great exposure in front of your target audience and also help [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://cpcommunications.com.au/4-essential-tips-to-conquer-a-tv-interview/">4 essential tips to conquer a TV interview</a> appeared first on <a rel="nofollow" href="https://cpcommunications.com.au">CP Communications</a>.</p>
]]></description>
		
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