Catriona Pollard

Using humour on social media? Here's how to avoid controversy

Simply making someone laugh through a social media post can leave a lasting…


share your voice on the radio

How to prepare for a radio interview

Radio interviews are an exciting opportunity to have your voice be heard and to…


Personal branding is how you market yourself to others

Why being authentic at all times is vital to your personal brand on social media

Being authentic on social media is incredibly important in building your…


The biggest PR fails of 2018 and what we can learn from them

As the year wraps up, it’s time to look back on the biggest PR fails of 2018.…


Why your brand needs a style guide

To resonate strongly with your audience, it is essential that your branding is…


Tell stories through images

5 ways Instagram should be used by your business

From Instagram’s launch in 2010, it has become a social media power house.…


Top tips for making a newsworthy story

Cutting through the noise of today’s media can be a challenge when looking to…


Article writing is easy when you know how

Articles are an excellent way to get media coverage for you or your business.…


The power of digital detox

My business is largely reliant on the internet, this making digital detox’s…


What social media site should you be using?

Social media can be tricky at times, especially choosing the right platform.…


Why you should be taking the time out to play

Life and business can get a little hectic at times, especially when you’re…


How to start a blog

If you want to be seen as an industry expert or thought leader, a great way to…