As it’s the Year of Your Personal Brand, this month it’s all about networking and we’re kicking off by giving you our Personal Branding Secret Weapon: Networking Resource Guide with bonus list of over 500 Networking Groups – for free!
The Networking secrets in the Guide are the exact same secrets used by Catriona Pollard to win over a million dollars in new business and land a coveted speaking spot at TEDx.
Networking is like being your own personal billboard! It’s great for building business contacts, finding new clients, making connections in your industry and promoting your business.
It’s a great marketing tool for businesses with a tight budget. Networking events give you direct access to a room full of influential people in your industry. Simply by talking to these people you are essentially advertising to potential customers.
Some of the benefits of good networking skills include:
- Build your credibility and the credibility of your business
- An increase in business opportunities
- Build a support system of like-minded individuals who can provide advice for you and your business
Before you invest the time and money it takes to network successfully, I would suggest you have a very clear personal brand. People whose personal branding is very clear and whose actions and words reflect that branding are the most successful networkers. That’s why I created my FREE Networking Resource Guide, to help you get started on your journey to successful networking.
By having a conversation with other people at the event you can determine if they have a need for your business or services. The more people who are aware of your business means a greater number of people will contact you when the need arises.