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Using humour on social media? Here's how to avoid controversy

July 17, 2019Catriona Pollard,social media,humour,from unknown to expertSocial Media,Uncategorized

Simply making someone laugh through a social media post can


by Catriona Pollard

Fake News: Listen to the signs to

What is 'fake news' and how can it damage your brand?

May 16, 2019business,news,journalist,media,brand,credibility,public relationsSocial Media,Business,Public Relations

'Fake news' is constantly making headlines and even though 


by Catriona Pollard

share your voice on the radio

How to prepare for a radio interview

April 4, 2019media tips,Catriona Pollard,radio,Media Interview,media interview tips,how to conduct a media interview,media,radio interview,from unknown to expertPR tips

Radio interviews are an exciting opportunity to have your voice be heard and to…


by Catriona Pollard

LinkedIn Connecting is the bees knees

Improve your LinkedIn profile with these 5 tips

March 15, 2019tips,Networking,LinkedIn,network,personal brandSocial Media

Creating a LinkedIn profile has become an essential tool for personal branding.…


by Catriona Pollard

Personal branding is how you market yourself to others

Why being authentic at all times is vital to your personal brand on social media

January 25, 2019personal brand,Alexandria Ocasio-Cortez,social media,Catriona Pollard,authenticBusiness,Social Media,Reputation,Public Relations,PR tips

Being authentic on social media is incredibly important in building your…


by Catriona Pollard

The biggest PR fails of 2018 and what we can learn from them

December 19, 2018Catriona Pollard,PR fails,public relations,PR blunders,PRPR tips,Public Relations

As the year wraps up, it’s time to look back on the biggest PR fails of 2018.…


by Catriona Pollard

Why your brand needs a style guide

November 15, 2018social media,business,style guide,from unknown to expert,content,public relations,Catriona Pollard,brand identityBusiness,Social Media,Public Relations,Reputation,PR tips

To resonate strongly with your audience, it is essential that your branding is…


by Catriona Pollard

Tell stories through images

5 ways Instagram should be used by your business

October 18, 2018Catriona Pollard,media,content,target audience,instagram,relationship,social mediaPR tips,Business,Social Media

From Instagram’s launch in 2010, it has become a social media power house.


by Catriona Pollard

Top tips for making a newsworthy story

September 21, 2018social media for business,human interest,story angles,unknown to expert,story telling,PR and social media,newsworthy tips,Catriona Pollard,target audience,news,local mediaPR tips,Public Relations,Thought leadership

Cutting through the noise of today’s media can be a challenge when looking to…


by Catriona Pollard

Article writing is easy when you know how

August 14, 2018story telling,unknown to expert,article writing,how to write an article,media angles,pitch to media,industry influencer,article,article writing tips,Catriona Pollard,article writing for beginnersindustry influencer,Thought leadership,Public Relations

Articles are an excellent way to get media coverage for you or your business.…


by Catriona Pollard

The power of digital detox

July 26, 2018Catriona Pollard,technology,digital detox,from unknown to expert,detox,public relationsBusiness,industry influencer,Thought leadership

My business is largely reliant on the internet, this making digital detox’s…


by Catriona Pollard

What social media site should you be using?

June 26, 2018social media for business,Catriona Pollard,LinkedIn,Facebook,social media,YouTube,twitter,social media platforms,instagram,from unknown to expert,how to choose social media platformSocial Media,Public Relations

Social media can be tricky at times, especially choosing the right platform.…


by Catriona Pollard

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    CP Communications is a training agency specialising in media interview training, personal brand training, public speaking and communications training, and nature-based creativity training.

    Catriona Pollard Communications Pty Ltd
    Sydney
    P: 0411 023 974
    E: info@cpcommunications.com.au

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    ABN 83 105 345 908 © 2026 CP Communications All rights reserved. I acknowledge and pay my respects to the Cammeraygal and Borogegal people of the Eora Nation – the unceded lands where I live and create.