Using humour on social media? Here's how to avoid controversy
July 17, 2019social media,humour,from unknown to expert,Catriona PollardSocial Media,Uncategorized
Simply making someone laugh through a social media post can
What is 'fake news' and how can it damage your brand?
May 16, 2019news,journalist,media,brand,credibility,public relations,businessSocial Media,Business,Public Relations
'Fake news' is constantly making headlines and even though
How to prepare for a radio interview
April 4, 2019Catriona Pollard,radio,Media Interview,media interview tips,how to conduct a media interview,media,radio interview,from unknown to expert,media tipsPR tips
Radio interviews are an exciting opportunity to have your voice be heard and to…
Improve your LinkedIn profile with these 5 tips
March 15, 2019Networking,LinkedIn,network,personal brand,tipsSocial Media
Creating a LinkedIn profile has become an essential tool for personal branding.…
Why being authentic at all times is vital to your personal brand on social media
January 25, 2019personal brand,Alexandria Ocasio-Cortez,social media,Catriona Pollard,authenticSocial Media,Reputation,Public Relations,PR tips,Business
Being authentic on social media is incredibly important in building your…
The biggest PR fails of 2018 and what we can learn from them
December 19, 2018PR fails,public relations,PR blunders,PR,Catriona PollardPR tips,Public Relations
As the year wraps up, it’s time to look back on the biggest PR fails of 2018.…
Why your brand needs a style guide
November 15, 2018business,style guide,from unknown to expert,content,public relations,Catriona Pollard,brand identity,social mediaBusiness,Social Media,Public Relations,Reputation,PR tips
To resonate strongly with your audience, it is essential that your branding is…
5 ways Instagram should be used by your business
October 18, 2018media,content,target audience,instagram,relationship,social media,Catriona PollardPR tips,Business,Social Media
From Instagram’s launch in 2010, it has become a social media power house.
Top tips for making a newsworthy story
September 21, 2018story angles,unknown to expert,story telling,PR and social media,newsworthy tips,Catriona Pollard,target audience,news,local media,social media for business,human interestPR tips,Public Relations,Thought leadership
Cutting through the noise of today’s media can be a challenge when looking to…
Article writing is easy when you know how
August 14, 2018unknown to expert,article writing,how to write an article,media angles,pitch to media,industry influencer,article,article writing tips,Catriona Pollard,article writing for beginners,story tellingThought leadership,Public Relations,industry influencer
Articles are an excellent way to get media coverage for you or your business.…
The power of digital detox
July 26, 2018technology,digital detox,from unknown to expert,detox,public relations,Catriona PollardBusiness,industry influencer,Thought leadership
My business is largely reliant on the internet, this making digital detox’s…
What social media site should you be using?
June 26, 2018Catriona Pollard,LinkedIn,Facebook,social media,YouTube,twitter,social media platforms,instagram,from unknown to expert,how to choose social media platform,social media for businessSocial Media,Public Relations
Social media can be tricky at times, especially choosing the right platform.…