PR

The biggest PR fails of 2018 and what we can learn from them

As the year wraps up, it’s time to look back on the biggest PR fails of 2018.…


How to become the media’s first point of contact

Have you ever wanted to be quoted in the media as an expert in your field? To…


Sharing your expertise story can transform your business

Your personal brand is crucial to your success and your business’ success and…


What's your PR personality?

Mastering the art public relations (or PR) can be very satisfying, especially…


3 tips to make your PR more creative

Have you run out of ideas for your public relations strategy or you find…


Why you need to tell your entrepreneur story

The media landscape has changed for entrepreneurs. Public relations once meant…


8 tips on using PR to promote an event

Putting on an event is a great way to showcase your personal brand and connect…


How to write a great case study

Case studies provide ideal opportunities to leverage business successes and…


What is a famil and how it can help you get amazing media coverage

Ever wondered how a travel journalist has so much first-hand knowledge about…


Don’t forget your vertical markets - Australian Businesswomen’s Network

Catriona's article was published on Australian Businesswomen's Network. An…


Seven deadly sins of PR

We have come up with the ‘Seven Deadly Sins’ of public relations! While you…


How to use PR to build your reputation in business and on boards

Some company directors and CEOs see PR as something that only benefits the…