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CP Communications

  • Home
  • About
    • Our Team
    • About Catriona
    • Book Catriona to Speak
    • CP Communications in the Media
    • Careers at CP Communications
  • Services
    • Public Relations
    • Social Media
    • Content Marketing
    • Thought Leadership
    • Personal Branding
    • Mentoring and Coaching
  • Training
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Why your brand needs a style guide

November 15, 2018 by Catriona Pollard Leave a Comment

Why your brand needs a style guideTo resonate strongly with your audience, it is essential that your branding is consistent and sets the right impression. By creating a sense of cohesion in everything your business communicates, your audience is more likely to identify with your brand. A great way to establish brand consistency is to create a style guide. What is […]

Filed Under: Business, PR tips, Public Relations, Reputation, Social Media Tagged With: brand identity, business, Catriona Pollard, content, from unknown to expert, public relations, social media, style guide

The power of digital detox

July 26, 2018 by Catriona Pollard Leave a Comment

The power of digital detoxMy business is largely reliant on the internet, this making digital detox’s impossible for me for at least 5 days out of 7. Therefore, having a digital detox holiday is a must. When I escaped the online world completely for 3 weeks whilst travelling through Myanmar (Burma), not only due to lack of reception but personal […]

Filed Under: Business, industry influencer, Thought leadership Tagged With: Catriona Pollard, detox, digital detox, from unknown to expert, public relations, technology

What social media site should you be using?

June 26, 2018 by Catriona Pollard Leave a Comment

What social media site should you be using?Social media can be tricky at times, especially choosing the right platform. But how do you choose what platform to use? Do you want your audience to engage with content? To share it with friends maybe? Once you have determined your goal you must pick the platforms your audience engage with the most. Focus on […]

Filed Under: Public Relations, Social Media Tagged With: Catriona Pollard, Facebook, from unknown to expert, how to choose social media platform, instagram, LinkedIn, social media, social media for business, social media platforms, twitter, YouTube

Why you should be taking the time out to play

May 9, 2018 by Catriona Pollard Leave a Comment

Why you should be taking the time out to playLife and business can get a little hectic at times, especially when you’re drowning in emails and messages and feel like you can’t take a breath. It leaves you feeling rundown, burnt out and as if work is consuming every part of your life. Even though it may seem impossible, taking a break and ‘playing’ […]

Filed Under: Business, industry influencer, Thought leadership Tagged With: break, busy, Catriona Pollard, creative, from unknown to expert, fun, healthy mind, mind, play, reconnect, stress

How to start a blog

April 18, 2018 by Catriona Pollard Leave a Comment

How to start a blogIf you want to be seen as an industry expert or thought leader, a great way to boost your profile is to write a blog. Blogs are the best way of demonstrating your expertise online, controlling your message and building your reputation. However, getting started can be overwhelming. I’ve come up with some ways that can help […]

Filed Under: Social Media, Thought leadership Tagged With: blog, blogging, Catriona Pollard, effective blog tips, expertise story, from unknown to expert

5 golden rules for successful public speaking

February 13, 2018 by Catriona Pollard Leave a Comment

5 golden rules for successful public speakingPresentations and public speaking can sometimes be daunting and nerve-wracking. Your nerves may cause you to jumble your words, forget parts of your speech or even sweat. Mistakes happen so there is always room to learn and improve. I’ve stuffed up a speech, despite having done hundreds of talks, presentations, seminars, even a TEDx in […]

Filed Under: PR tips Tagged With: Catriona Pollard, creativity, from unknown to expert, public speaking, tips

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