Success Stories

We love CP Communications. Here are a few words from clients:

“CP Communications developed a highly customised public relations strategy for DiffuzeHR. Understanding our businesses objectives, they developed story ideas and media angles that helped build our profile with the right audiences. Catriona and the team at CP Communications are always on the lookout for PR opportunities and getting the most out of them. The regular communication and updates were critical and we appreciate the responsiveness, personalised service and commitment to helping our company build our brand.” Mikki Silverman, DiffuzeHR

“Futurespace approached Catriona Pollard of CP Communications for help with sharing some of the stories about the business. Futurespace had been ‘flying under the radar’ for a number of years but with an impressive list of clients, projects and people we were becoming increasingly frustrated that nobody knew how great we were!

Catriona and her team helped us by giving us a more public voice, and a way to share our experience and knowledge with a huge audience. We were particularly impressed with how organised and consistent CPC are and with their ability to understand Futurespace and our unique point of view.

The result has been that we can barely keep up with the level of attention we are getting!

We’ve enjoyed every minute working with Catriona and the team and I wouldn’t hesitate to recommend CPC to anyone with a story to tell.” Angela Ferguson, Futurespace

“Our aim was to raise our profile and educate the market on the great work South Pacific Private does. The CP Communications team blew us away with their approach, dedication and most of all, results. The quality and consistency of these results have resulted in exactly the outcome that we were hoping for. We have found the CP Communications team to be professional, talented and a pleasure to work with. I would highly recommend them to any business thinking about PR.” Jacquie Grant, South Pacific Private

“The team at CP Communications are great to work with, they are very savvy marketers and connected immediately with our challenge of developing a thought leadership position. They understand the B2B space (which is rare) and look at innovative and proactive ways of getting cut through. I’ve enjoyed the relationship and know they have been instrumental in our profile amongst our industry.” Fergus Stoddard, Edge Custom

“A good PR professional can make an enormous difference to both individuals and businesses. Catriona is not only highly qualified but very experienced, modern and skilful in her delivery of PR solutions that met our brief and delivered results.  She is a master of her profession, not to mention a delightful person to work with.  I would recommend Catriona and the team at CP Communications.” Amanda MacLean, Partner, Equitas Partners

“We’ve loved working with CP Communications the last two years to showcase our Businesswomen’s Hall of Fame. The mark of a great PR team is tenacity and Catriona and her team have that quality in buckets. They go above and beyond to get outstanding results.” Suzi Dafnis, CEO, Australian Businesswomen’s Network

“Lee Hecht Harrison engaged CP Communications to assist build our Talent Management brand in the business to business HR services market. Catriona and her team have worked with us to build the recognition of this broader focus for our business which has been successful. Our thought leadership and expertise has been demonstrated through media coverage including articles, interviews and even TV appearances for which we were well briefed and prepared. A number of our clients have referred to our media appearances and commented on the expanded approach we are bringing to the market. Our partnership with CP Communications has successfully assisted to strengthen our talent management brand and reputation.” Bruce Anderson, Lee Hecht Harrison

“CP Communications invested time and attention to really understand who we were and what we wanted and went the extra mile to get results.” Mick Liubinskas, Pollenizer

“CP Communications have done a fabulous job of enabling the Beasley Intercultural ‘voice’ to be heard. The positive, supportive and professional team are a great asset.” Tamerlaine Beasley, Beasley Intercultural

“We needed a professional communications company to help us set strategy and direction around our messaging and brand. Catriona is a thought leader in social media and has excellent contacts in the media. CP Communications helped us to get clear on our target audience and plan and execute a thorough and structured social media and PR campaign. The team at CP Communications are hardworking, passionate, responsive and extremely well connected.” Julie Parkinson, Institute of Executive Coaching and Leadership 

“Catriona’s PR and social media planning have been instrumental in lifting our academics’ profiles, promoting our research and building the reputation of the Faculty of Business and Economics over the past 5 years. By being proactive and seeking out just the right opportunity, briefing our normally publicity-shy academics, she and her team have delivered a positive result and we have increased our presence in the media and attracted research income. CP Communications’ work on the Women, Management and Work Conference using social media, PR and promotional activities has ensured that the event is vibrant, relevant and a success. They are an integral part of the team.” Megan Nixon, Macquarie University

“I decided to employ the services of Catriona Pollard and CP Communications in order to lift the profile of our stable of brands operating in multiple industry verticals. The team at CP Communications developed a PR strategy for each brand and worked closely with me, to adapt this strategy as required – which has ensured the media traction received was on-brand and communicating the right messages. It’s now very apparent to me that CP Communications is not only an agency, but a partner to our business, as they have consistently demonstrated professionalism, flexibility and of course, results.” Cherie Nelson, Catch, an online division of Reed Business

“I’m proud to work with CP Communications as part of my marketing team. When I first spoke to Catriona she immediately understood our business and the impact of a great PR strategy on our company performance. Catriona and her team are honest, enthusiastic and extremely knowledgeable, and continue to provide Aprimo with an outstanding level of media coverage and tangible results, which is extremely important in our company.” Jackie Cadorin, Aprimo

“I worked with Catriona and her team at CP Communications to develop a PR and marketing campaign for an Executive Women’s Health and Wellness conference. CP Communications was friendly, fabulous and focussed allowing me to concentrate on organisation of the conference while they handled the campaign, resulting in numerous high impact print, social and online media interest including BRW and others. I highly recommend Catriona and her team and will not hesitate to use them again for any of iConneXX’s PR and marketing needs.” Annette Davidson, iConneXX

“I spent a lot of time researching various PR firms – and the minute I met Catriona Pollard and her team, I knew they were the ones for me. They are absolute professionals, very easy to work with and they get amazing results. In a few short months I have appeared on Sunrise, countless radio interviews including Triple M in Sydney, magazines, newspapers and high profile websites. If you’re serious about raising your profile, CP Communication is the firm to use – no doubt about it.” Andrew Griffiths, Australia’s #1 Business Author

“PR is always a game of persistence and network, Catriona and CP Communications have both in droves. I have not only seen great response from the work CP Communications has done for The Dubs but also quality of content. CP Communications have helped us raise our profile across all aspects of PR through effective editorial, speaking engagements and social commentary. From their initial pitch presentation to working day to day with CP Communications their overarching promise has always been one of results, in the end all the sales patter won’t make any difference if there are no results. With CP Communications the results keep coming, what better endorsement can there be.” Tristan Fawley, The Dubs

“CP Communications provide comprehensive PR support – from managing press releases to the all-important social media. The CP team is efficient, experienced and a pleasure to work with. As a small, growing business we value their ability to listen to our needs, offer sound advice and quickly adapt to our changing requirements.” Fiona King, Soldonline

“CP Communications are very smart, knowledgeable, connected, and proactive. They actually keep in touch, and push me to produce the best PR material I can. Within months of working with them, they have secured several valuable PR placements. Highly recommended – except to any of our competitors!” Tom Skotidas, Skotidas

“When I came up with the idea to create an Alice in Wonderland fundraiser for SANE Australia, I knew that the synergy and theming would generate coverage – but not as much as CP Communications was able to get! The print coverage alone was worth over $90,000. Catriona and her team were incredibly generous with their time and expertise, and were able to raise the profile of the charity considerably through this event!” Judith Cantor, Cantor Direct

“We engaged CP Communications to promote Starlight Cinema, because we were looking for a PR company with a different approach. We liked Catriona’s enthusiasm for Starlight Cinema, with her ideas and persistent drive to attract publicity, she provided excellent service.” Jill Keyte, High As A Keyte

“The more I work with Catriona, the more I realise how valuable her expertise is. She and the team at CP Communications are always on the lookout for PR opportunities and getting the most out of them. Whatever you think you can do for yourself in PR is nothing compared to experienced professionals. She treats me and my company as individuals and we get our PR customised, not part of a cookie cutter process. I continue to be impressed by Catriona’s attention to detail, the expansive networks and the friendly approach. She’s the best.” Lisa Harvey, Energetica

“You were quick to grasp our points of difference and as a consequence have been able to get coverage for our business, to our target demographic very quickly. The regular communication and updates are critical to keep the multiple stakeholders in our business informed. We appreciate the responsiveness, personalised service and commitment to helping our company build our brand. We look forward to continuing the partnership.” Don Holley, Mindset Group

“After a disappointing experience with our previous PR company, PDM were looking for a PR Agency who was professional, reliable and results driven. Working with Catriona and her team at CP Communications has proven rewarding and insightful. Catriona delivers on her word – her ‘can-do’ attitude has resulted in us starting to gain real traction within our target markets. It’s not all ‘talk’ with Catriona, she has proven she is dedicated and results driven. She listens, advises and takes action. PDM look forward to kicking more goals with Catriona as we continue to grow at a rapid pace.” Angela Byrnes, PDM

“CP Communications provides a strategic approach to PR for Constructive Recruitment. They developed a deep understanding of our business and have achieved fantastic results getting us in publications our target customers read. They are friendly, professional and committed to getting results.” David Marriott, Constructive Recruitment

“Catriona and the team are great to work with, from strategic communications planning to execution they’ve been right there delivering.” Kate Carruthers, Digital Business Group

“Sydney Writers Centre has been delighted with our relationship with CP Communications. Catriona has a full understanding of our business and our values. She goes beyond creating publicity, and has been able to help us think strategically about our communications needs. Apart from the extensive media coverage that has resulted, Catriona has facilitated opportunities for us to gain direct exposure to our target markets. Her advice has improved our communication channels and helped our business to grow. Working with Catriona has been an important part of helping achieve our business goals.” Valerie Khoo, Australian Writers’ Centre

“CP Communications has worked with Columbia Aged Care Services for 10 years and provides us with outstanding communication programs and has increased our profile within the community through creative and original strategies. Catriona has strong organisational skills, vision and is always on the ball. Her dedication to perfection is absolute.” Anne Tucker, Columbia Aged Care Services

“Catriona is a trumpeting swan! Elegant at promoting your business to the people who make an impact to your bottom line. Before Catriona worked with our PR we had zero profile and now we are on the journey to high profile. We hired a PR agency before Catriona and everything they did wrong Catriona and CP Communications did right. I highly recommend you hire CP Communications today.” Fred Schebesta, Freestyle Media

“With your support and guidance, we have been able to increase our profile in sectors I had not previously considered and expand business operations into these. You are constantly on the lookout for opportunities to promote our services to new audiences –allowing me to concentrate on core business.” Carol Skyring, LearnTel

“Catriona is my “write arm” when it comes to our promotional material. In addition to revising the content of our web site to make it work better she has managed to turn bits and pieces of passages and phrases from various sources into intelligent and professional documents that help to promote our business. As well as her excellent writing skills, Catriona is a pleasure to work with and delivers her work as promised.” Linda McDonald, Corporate Learning

“CP Communications has consistently delivered creative and strategic solutions that have been tailored specifically to meet Streamwise’s requirements. She offers practical solutions to everyday marketing communications issues in a professional manner using a creative approach. It is a pleasure working with Catriona who continually delivers work of the highest standard, often within tight deadlines and budgets.” Simon Kelland, Streamwise